Protecting Your Modeling Dreams from Selection Scams


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The selection scam is akin to the scouting scam, but they do not occur simultaneously; they are orchestrated by different individuals.

A Selection Scam in the modeling industry involves deceptive practices where individuals or entities create an illusion of a selective and exclusive modeling opportunity, tricking aspiring models into paying upfront fees or providing personal information. These scams exploit the desire for recognition and success in the modeling world.

Scammers often reach out to aspiring models with what appears to be an exclusive and personalized invitation. They may claim to have carefully selected the individual based on their unique look or potential for success.

A model scout lacks the authority to select or sign a model for the company; they cannot ensure a model's selection. The act of selecting or signing a new model is carried out by someone with more authority at the agency, such as the agency president or the head of the New Faces division.


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The selection or signing of a new model is carried out by an individual with more authority at the agency, such as the president of the agency or the head of the New Faces division.

Scammers promise the aspiring model exclusive opportunities such as high-profile photo shoots, runway shows, or contracts with reputed brands. These promises are used to entice the individual into participating in the scam.

One common element of Selection Scams involves requesting upfront fees to cover the supposed costs of the selection process. Aspiring models may be asked to pay for assessments, portfolio reviews, or administrative expenses.

Scammers often use high-pressure tactics, creating a sense of urgency to convince aspiring models that they must act quickly to secure the exclusive opportunity. This pressure can lead individuals to make impulsive decisions without proper consideration.

While scouting may be conducted in public, selection is usually a private process, with potential models receiving notifications from the agency. Selection scams are closely affiliated with scouting scams, constituting a two-step process:
First, individuals are spotted by fake scouts,
and then they are chosen by fictitious agencies.


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Here are some common characteristics and warning signs of selection scams in modeling:

  • Unsolicited Offers:

    Scammers often reach out to individuals, claiming they have been selected for modeling opportunities without the person applying or expressing interest in such opportunities. Unsolicited messages via email, social media, or other platforms should be approached with caution.

  • Vague or Unrealistic Promises:

    Scams may involve promises that sound too good to be true. For example, claims of guaranteed success, high earnings, or immediate fame should be approached with skepticism. Legitimate modeling agencies are more realistic about the challenges and uncertainties in the industry.

  • Lack of Information:

    Fake agencies may provide limited or vague information about their operations. Legitimate modeling agencies are transparent about their services, fees, and the industry standards.

  • No Portfolio Review:

    Reputable modeling agencies assess potential models based on their portfolios, experience, and suitability for the industry. If an agency claims to select models without reviewing their portfolios or without considering their background, it could be a red flag.

  • No Verifiable Contact Information:

    Scammers may provide contact information that is difficult to verify. Legitimate agencies have a physical location, official website, and clear contact information. Research the agency independently and avoid dealing with those that lack transparency.

To protect oneself from selection scams in modeling:

  • Research Agencies:

    Verify the legitimacy of modeling agencies by checking their reputation, reviews, and history. Look for online reviews and testimonials from models who have worked with them.

  • Be Skeptical of Unsolicited Offers:

    If an opportunity comes out of the blue without you applying for it, be cautious. Legitimate agencies usually don't scout models randomly without some prior indication of interest.

  • Ask Questions:

    Legitimate agencies are open to answering questions about their services, fees, and the modeling process. If an agency avoids providing clear answers, it may be a scam.

  • Consult with Others:

    Seek advice from experienced models, friends, or family members before making decisions. They may offer valuable insights and help you identify potential scams.

If you suspect you have encountered a selection scam in modeling, it's crucial to report it to relevant authorities and warn others in the community. Additionally, consider reaching out to consumer protection agencies or the Better Business Bureau to report the fraudulent activity.